Turn Your Grant Narrative into a Content Engine

We’ve all been there—spending hours crafting a grant proposal that tells your organization’s story, proves your impact, backs it up with data, and articulates your mission with heart and precision… only for it to disappear into a PDF read by one person.

That’s not just inefficient. It’s a missed opportunity.

Your grant narrative isn’t just a fundraising tool. It’s one of your most valuable pieces of content. The story is already written. The hard work is done. Now, let’s make sure it works harder, and goes further.

Here’s how:

1. Repurpose the Backstory

Turn your “About Us” section into a short video, a milestone timeline, or a “Then vs. Now” Instagram post. Your founding story is worth repeating.

2. Extract Your Language of Impact

Grants are full of powerful phrases: “artistic empowerment,” “expanded access,” “underserved communities.” Use them as headlines, captions, and subject lines that stick.

3. Turn Goals into a Campaign

Future plans? Programming? Audience goals? Don’t save them for reviewers. Share them publicly as an invitation to participate in your vision.

4. Reuse Your Testimonials

That quote you included from a student, audience member, or partner? Pair it with a strong image and you’ve got content that’s ready to go—and ready to resonate.

The Bigger Picture

Your grant writing is narrative marketing. It just needs a new outfit.

At ArtsRising, we call this aligned content - the same story, told in different ways to the right audiences, across the right channels. It’s how we help you turn what you’ve already created into a system that works harder for your mission.

Because when resources are limited, the smartest move is to use what you already have strategically.

Your grant is just the beginning. Let’s discover what else is in your inventory already and get to work together.